Thanks Le Book for featuring Geof Kern's Art of Fashion work! See more here.
Neiman Marcus’ “The Art of Fashion,” a multi-page advertising insert that appears biannually in Vogue, is a recurring lesson in great photography. First shot by Richard Avedon, it debuted in Spring 1994; Helmut Newton, Annie Leibovitz, and Geof Kern soon followed. In the years since, Tim Walker, Nadav Kander, Norman Jean Roy, Ruven Afanador and Albert Watson have all taken a turn. Creativity... read more
No one–no one–wants to find a hair in their food. For its Australian launch, OpenTable leveraged that universal truth and others with a branding campaign that in no roundabout way illustrated to diners, “Next time, get the right table.” Tim Tomkinson was brought on to detail five awkward, unappealing scenarios in which dates and families wound up noshing at a morgue,... read more
Air Tahiti needed someone who could shoot their newest ad campaign single-handedly. That person turned out to be Patrick Fraser, who was commissioned for the job by Tokyo agency Hakuhodo, with LA’s Radiant Pictures producing. In each shot, a woman (the LA model Zelly, cast by Fraser) is leading her boyfriend by the hand toward a... read more
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Fendi recently had the unique advantage of three F+J-represented studios putting their heads together towards the #FendiRoadTrip. The animated, illustrated, and stop motion campaign utilized multiple looping GIFs, which were then combined into a minute-long video by... read more
Jill Calder's bold line sketches exude the exotic by giving them a wild and rough look. See more HERE!
Neiman Marcus Creative Director Georgia Christensen and the Creative Process Behind Creating "The Book".
Read what Neiman Marcus Creative Director Georgia Christiansen has to share about the history of Neiman's iconic Art of Fashion and The Book. Time magazine named the fall 1995 Art of Fashion campaign, photographed by Geof Kern, one of the top 10 campaigns that year